nsights on self-publishing, covering creative control, independent production, distribution, and building a direct relationship with readers.
As an authorpreneur, your personal brand is the foundation of your business. Every word, action, and interaction shapes how your audience sees you. That’s why protecting your brand reputation is essential.
After months of brainstorming and revisions, Sascha K. Alexander is thrilled to reveal the cover of his upcoming book marketing guide.
Writing the guide was one of the most challenging experiences of Sascha K. Alexander's career. Today, he announces the official title and release date of the first book in his “Essentials for Authorpreneurs” series.
Sascha K. Alexander reflects on his writing goals for 2025. Switching between various projects, he has made steady progress on his guide for authors.
Entering the last stretch of the year, SK Alexander reflects on his writing goals for 2025. Switching between various projects, the speculative fiction author has made steady progress.
When building your brand, one of the most important elements to understand is your values. Without a solid understanding of who you are, your efforts risk feeling superficial or disconnected.
Building a personal author brand is an ongoing process that requires planning, engagement, and adaptation. As an authorpreneur, your success depends on how well you engage with your audience.
Building a distinct brand helps authorpreneurs stand out, form meaningful connections with their readers, and lay the foundation for a sustainable career.
Social media isn’t dead, no matter what some experts claim. Despite the controversies involving X, the potential TikTok ban in the US, and Meta’s AI data training practices, the numbers of social networks and their users are both increasing.
The explosion of self-publishing in the last fifteen years has obscured its rich history. From oral traditions to the digital age, self-publishing has undergone five distinct phases.
Your website is often the first point of contact between authorpreneurs and their audience. Thus, you must carefully consider how you best grab your visitors’ attention and what messages you want to convey.
Success as an author significantly depends on having a professional website. But how do you make a powerful impression?
Sascha (SK) Alexander is not a fan of resolutions because, to him, they often feel vague and fleeting. Instead, he sets concrete goals.
As we near the end of the year, it is time for SK Alexander to reflect on the past twelve months. For the author, 2024 was filled with challenges and triumphs.
Dale L. Roberts’ How to Write a Nonfiction Book in 24 Hours: A Simple Step-by-Step System for Writing a Good Book Fast is a great resource for authors looking for ways to write smarter and faster.
After publishing Eclipse of Avarice, the series debut of the dark urban fantasy "The Prince of Hellscape Series", SK Alexander traveled to New York.
Many social media users focus on follower count, but few are willing to do what’s needed for platform growth, says guest author Kayla Hicks.
In Networking for Authors, Dale L. Roberts shares practical tips and strategies to help authors network effectively—even for the shyest networking virgin.
Today’s digital age offers many opportunities for authorpreneurs to promote themselves. Your author website is an investment in your brand and long-term success.
In Advertising for Books: A Guide to Promoting & Selling with the Largest Online Bookseller, Dale L. Roberts offers a clear and comprehensive guide to running Amazon Ad campaigns.
Between meeting friends and soaking in the summer sun, SK Alexander made progress on my Tales from the Omniverse and Essentials for Authorpreneurs..
Sascha K. Alexander explores why professional wrestling captives millions, and why sports entertainment is more connected to writing than you might think.
Dale L. Roberts’ Advanced Self-Publishing for Authors: A Guide to Author Success and Platform Growth is an invaluable resource for all authorpreneurs looking to build a sustainable business.
In “Consistent Creative Content: A Guide to Authoring and Blogging in the Social Media Age”, Lee Hall offers a candid and practical guide for writers navigating the digital landscape.
Between annual check-ups with doctors, helping friends move and hiking in the summer heat, SK Alexander found little time to work on the “Tales from the Omniverse”.
Football players and authorpreneurs share remarkable similarities in their preparation methods, whether it’s for a game or for writing a book.
Since I started the “Tales From The Omniverse”, my writing process has evolved from creating a loose framework into a structured yet flexible routine.
ProWritingAid holds a special place in SK Alexander's heart because their virtual event in 2021 jump-started his author carrer.
Two years ago, SK Alexander launched his inaugural paranormal suspense novel, Wicked Hunt, Book One in The Empath Series. Time to reflect and look forward.
