Social Media

Branding for Authorpreneurs is now available

Branding for Authorpreneurs is a practical and easy-to-follow guide that empowers both emerging and established authorpreneurs to craft your author persona and write a brand story that connects with your audience.

Branding for Authorpreneurs

From Cave Paintings To Interconnected Ecosystems: A Brief History Of Branding

Building a distinct brand helps authorpreneurs stand out, form meaningful connections with their readers, and lay the foundation for a sustainable career.

Social Media Essentials For Authorpreneurs

Social media isn’t dead, no matter what some experts claim. Despite the controversies involving X, the potential TikTok ban in the US, and Meta’s AI data training practices, the numbers of social networks and their users are both increasing.

4 Key Sections Of Your Author Website

Your website is often the first point of contact between authorpreneurs and their audience. Thus, you must carefully consider how you best grab your visitors’ attention and what messages you want to convey.

Author Website: 4 Key Principles For Your Digital Hub

Success as an author significantly depends on having a professional website. But how do you make a powerful impression?

Testing Content for Social Media Platform Growth

Many social media users focus on follower count, but few are willing to do what’s needed for platform growth, says guest author Kayla Hicks.

4 Reasons Authorpreneurs Need A Website

Today’s digital age offers many opportunities for authorpreneurs to promote themselves. Your author website is an investment in your brand and long-term success.

September Journal: Book Launch and Author Platform

As SK Alexander geared up for the release of Eclipse of Avarice, he also adapted his social media strategy and author website.

Author Platform: How To Set Up Your Email Marketing

Author newsletters are important, but they take time and effort to make. When authorpreneurs are setting things up, they need a clear call to action and to stay on-brand.

Consistent Creative Content by Lee Hall - Book Review

In “Consistent Creative Content: A Guide to Authoring and Blogging in the Social Media Age”, Lee Hall offers a candid and practical guide for writers navigating the digital landscape.

Author Platform: Engage With Your Audience

Through emails, social media, or face-to-face communication during events, it’s easier than ever before to interact with your audience.

The Authorpreneur: Balancing Artistry and Business

For a subset of authors, their books serve as the foundation for building a business. I call these individuals authorpreneurs.

Metamorphosis of “The Tales From The Omniverse”

SK Alexander starts a new chapter in his journey as an authorpreneur. Not only does his literary identity transform, but he also expands into non-fiction.

Branding for Beginners: A Primer For Authorpreneurs

“Branding for Beginners: An Authorpreneur's Primer On Creating A Compelling Brand” will guide you through the essential steps of creating your brand.

Sascha K. Alexander: Essentials for Authorpreneurs

Under his new pen name, Sascha K. Alexander will provide you with guides, training manuals, and supplemental materials to grow your author business.

The end 0f 2024: Changes Are On The Horizon

As the new year progresses, I'd like to take a moment to look into the future. For me, 2024 will bring some significant changes. Let's explore the exciting shifts on the horizon.