As an authorpreneur, your personal brand is the foundation of your business. Every word, action, and interaction shapes how your audience sees you. That’s why protecting your brand reputation is essential.
Writing the guide was one of the most challenging experiences of Sascha K. Alexander's career. Today, he announces the official title and release date of the first book in his “Essentials for Authorpreneurs” series.
When building your brand, one of the most important elements to understand is your values. Without a solid understanding of who you are, your efforts risk feeling superficial or disconnected.
Building a personal author brand is an ongoing process that requires planning, engagement, and adaptation. As an authorpreneur, your success depends on how well you engage with your audience.
Social media isn’t dead, no matter what some experts claim. Despite the controversies involving X, the potential TikTok ban in the US, and Meta’s AI data training practices, the numbers of social networks and their users are both increasing.
