
Less Spam: Google & Yahoo Enforce Email Marketing Standards
In February 2024, Google and Yahoo implemented email marketing standards to combat spam and enhance inbox security.
With his Essentials for Authorpreneurs, Sascha K. Alexander's objective is to educate, empower, and inspire emerging and established authorpreneurs to transform their passion for writing into a professional career. From creating a brand and implementing it on the author platform, he will transform fundamental knowledge about self-publishing into pragmatic solutions that authorpreneurs can easily implement.
Here he provides behind-the-scenes insights into his writing process and publishes in-depth articles about the self-publishing industry and book marketing.

In February 2024, Google and Yahoo implemented email marketing standards to combat spam and enhance inbox security.

Ever heard of curio fiction? Coined by author Diane Callahan, this term defines a unique fantasy genre. Here are its defining features and tropes.

ProWritingAid's “Fantasy Writers' Week” welcomed both familiar faces and fresh presenters. I had a good time and learned a lot, but wish they had more author interviews.

Through emails, social media, or face-to-face communication during events, it’s easier than ever before to interact with your audience.

While there’s no one-size-fits-all template, these eight key components will help you set clear goals, manage resources, and build a sustainable author business.

For a subset of authors, their books serve as the foundation for building a business. I call these individuals authorpreneurs.

Under his new pen name, Sascha K. Alexander will provide you with guides, training manuals, and supplemental materials to grow your author business.